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Project: PR Management for Lexomafo – "In My Life"

For the release of Lexomafo's single "In My Life," we crafted a strategic PR campaign to maximize exposure and audience engagement. Our approach included securing placements in top music publications, arranging interviews with influential music blogs, and implementing a targeted social media promotion strategy. Additionally, we secured playlist placements on Spotify, partnered with key influencers to extend reach, and produced a compelling press release to spotlight "In My Life." The campaign resulted in increased streams, follower growth, and substantial media coverage, solidifying Lexomafo as a rising artist in the music scene.